It’s been six months since the soft opening of Gal Fashion, and while it feels like it’s been so much longer than half a year, we’ve enjoyed continued success and I am blessed to share what’s been going on around here.

Since our opening in February, we saw an immediate and positive reaction to our store. We introduced a contemporary niche that I believe El Paso craved. We were soon rocking and rolling and expanded the store to create a private evening and cocktail department for our customers.

Our lavish evening room is adorned with crystal and a 300 pound chandelier, private velvet fitting rooms and tinted windows to create a luxurious atmosphere. I love being able to cater to politicians, women in business, and influences who enjoy privacy— it makes my job extremely exciting!

With the expansion of our business, we launched our style box program, which consists of a personal styling package that is sent to local customers’ homes at no cost, delivered and picked up by our courier. This service makes emergency outfits a priority or prepping for travel a seamless and exciting endeavor. Our fashion stylists, who continue to increase their knowledge in branding, designers, textures and enhancing their skills, are truly one in a million. I am so blessed to have the fashion stylists we do at GAL; they are invested in our clients and they breathe fashion. Passion is key in our business.

In the mint of October, we will be featured in the City MAGAZINE, Womens’ Journal and I was asked to speak at Southwest University about our business. We love using our passion and presence as a platform to make a difference in the community. I hear more and more customers tell me that they no longer shop online to find the brands they love—they can do it locally in our store. Our promise is to really deliver an unforgettable experience for each customer, and to offer unique finds you won’t find anywhere else.

Lastly, before the end of the year, our online store will launch. Our social media presence has grown tremendously, and I’ve learned the importance of this through networking with other stores across the US. If you aren’t already following us on Instagram and Snapchat, we invite you to do it!

Big things are on the horizon and I am so excited for all of the Fall and holiday arrivals; glitz and glam are our speciality and we are ready to style your needs and even help clean out your closets!

With all that’s going on, we are thrilled to invest in two more fashion stylists that MUST required love fashion, must have some sense or knowledge of fashion and must ride or die “GAL.” Candidates should have flexible availability, though 10-7 are the hours of operation. We will teach you the rest!

Until next time